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Aubrey Organics GPB Glycogen Protein Balancing Shampoo - Ratings, Reviews & Customer Feedback


EWG/Skindeep Rating:

Naturalness Rating:


Customer Satisfaction:

Overall Rating:

Click Here for an explanation of our rating system

Manufactured by:
Aubrey Organics Inc.

Information from manufacturer website:

For All Hair Types

Feed your hair a healthy, balanced diet with this protein-enriched shampoo. Rehydrate and re-energize your hair with this nourishing formula that increases softness and manageability as it cleanses. Moisturizing herbal oils smooth hair fiber and infuse it with vitamins to leave hair full, healthy and lustrous.

(Also available in Rosemary Peppermint and Lavendar Ylang Ylang scents.)

Certifications & Awards:
Best of Beauty Award

Pure Organic Aloe Vera (not from concentrate), Deionized Water, Coconut Oil-Corn Oil Soap with Quillaya Bark (Saponin), Hydrolyzed Soy Protein (made from organic, non-GMO soybeans), Carrageenan, Organic Shea Butter, Milk Protein, Organic Evening Primrose Oil, Organic Jojoba Oil, Balsam Oil, Organic Rosemary Oil, Aubrey's Preservative (Citrus Seed Extract, Vitamins A, C and E).

Customer Feedback:

I didnt know if I would like this product as I have never used organic shampoo but i love it and now will never use anything else..."

This shampoo cleaned well, rinsed well, and smelled great. I am hooked on it...."

This is my favorite shampoo by far...."

--Actual user comments from Aubrey Organics User Reviews section

smells a little funny and doesn't seem to get my hair particularly clean...."

"...The smell was refreshing and it was better than chemical laden shampoos but is definitely not my favorite...."

--Actual user comments from User Reviews section

Average Cost:
$10 (+ shipping)

Where to Buy:

Our Final Assessment:

Aubrey Organics GPB Glycogen Protein Balancing Shampoo seems to be a decent product. As are all of Aubrey's products, it is made with 100% natural ingredients, so it gets our highest "Naturalness" rating. Cost is a bit high for a shampoo (though of course not bad for an all-natural one), but it got mixed reviews from customers. Obviously results will vary depending on your hair type and body chemistry, but approximately 30% of customer reviews we found were negative or mixed. It also has a rating of 4
in the EWG Cosmetics Safety Database, because of the retinol (Vitamin A), so we rated it as a 7 overall.